Social media allows big companies to act small again.
“Doing business without social media marketing is like trying to sell something in the dark without letting others know about it. You can earn attention by creating something interesting and valuable and then publishing it online for free. You must be engaging in social media and don’t focus on the number of subscribers you have just focus on creating good content that will be thought-provoking and engaging. Since social media will help you earn credits from your current customers and furthermore if they are pleased with your service they will tell others about you.”